Being developed at a cost of R85m, the magnificent new showroom and workshop facility will serve the entire Western Cape region.

Porsche Centre relocated its Western Cape operations to Century City three and half years ago and is currently situated in temporary premises in the Century Gate office park.
 
Toby Venter, CEO of Porsche Centre South Africa, said the decision to move to Century City had been prompted by the fact that it was extremely centrally located, was a rapidly developing commercial and residential precinct and enjoyed high traffic volumes with more than 24 million visitors a year.

“Our customers are also now very used to visiting us at Century City so it makes sense to build our permanent Western Cape base here,” he said.

Venter said the new facility, built on 9200sqm, comprises an impressive showroom for both new and pre-owned Porsche, a coffee shop where customers can relax; a Porsche Design Drivers’ Selection outlet which will further enhance the total Porsche experience, as well as a state-of- the-art service centre, wheel alignment and tyre fitment facility for customers to enjoy a comprehensive ownership experience.

Venter added that the construction of Porsche Centre Cape Town underscored its continued commitment towards investing in their customers.

“Porsche’s diverse and exciting product range, the Boxster,Cayman, iconic 911 and the recently introduced Panamera four-door sport saloon is to be complemented with the imminent launch of the all-new Cayenne four-wheel-drive sport utility vehicle in July; which promises to be a very exciting model for the market. The new Centre in Cape Town is designed to showcase the range of Porsche cars, and to serve as a new home for our ever increasing customer base.”

Venter said Porsche Centre Cape Town was being built according to the same worldwide corporate standards as the flagship facility in Johannesburg, which in fact is the largest Porsche Centre in the world, and the recently opened Porsche Centre in Umhlanga.

“The design of the Porsche Centre not only follows the same clearly defined styling cues found in Johannesburg and Umhlanga but also continues to be unmistakably recognizable in terms of the architecture and profile of the Porsche Brand,” he said.

Construction of the Centre is due for completion by the end of 2010.