Melrose Arch shopping piazza to open with new generation of sophisticated shopping

Posted On Thursday, 26 March 2009 02:00 Published by
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Melrose Arch is the beating pulse of all that is vibrant in Johannesburg and hearts will soon be racing as the greatly anticipated opening of the R1 billion Melrose Arch Shopping.

Melrose Arch is the beating pulse of all that is vibrant in Johannesburg… and hearts will soon be racing as the greatly anticipated opening of the R1 billion Melrose Arch Shopping, the newest dimension of the prestigious, popular and vibrant Melrose Arch, is now only a few weeks away.

Opening on Thursday, 26 March, 100 new shops spanning an incredible 28,000m2 of exciting retail will be introduced in Melrose Arch Shopping which is set around the exciting new open-air Melrose Arch Piazza, the latest addition to the energetic precinct.

A celebration of sophisticated shopping variety, Melrose Arch Shopping is inspired by some of the world’s greatest piazzas and international high street shopping destinations, fused with the best of everything that leading shopping centres have to offer.

Melrose Arch Shopping will provide an extended array of sophisticated shopping and retail variety to meet the needs and tastes of its discerning local market, as well as visitors from afar and those seeking a truly different retail experience and environment.

“Melrose Arch Shopping will be opening fully-let with the exceptional mix of retailers and brands which have both wide appeal and those which are attractive to a select audience,” says Nicolas Stopforth, director of Melrose Arch Development Company.

Top-notch national retailers such as Woolworths, Truworths, Truworths Man, Foschini, Markham and @Home will provide their well-known offering with a unique experience created by this extraordinary new setting. The second phase of Melrose Arch Shopping is set to open in October 2009, and will present a number of thrilling stores, include an exciting new concept Edgars.

Woolworths at Melrose Arch Shopping promises to deliver everything that is great about the brand in a refreshingly different, incredible triple-level setting. The Woolworth’s food court will be situated on the lower level, while its home and fashion offerings will be located on the upper two levels. A Woolworths Café will link the indoor shopping paradise exquisitely to outdoors, overlooking the social movement of the Melrose Arch Piazza.

Melrose Arch is also set to be fashion first with a delight of designer trends and accessories, as well as a glamorous mix of health, beauty, hair and cosmetics retailers. Fresh from the fashion runways, impressive brands include Aldo, Mango, Ana Souza, Tiger of Sweden and Etincelle, providing shoppers with some of the world’s most desirable and distinctive brands. Celebrated fashion retailers YDE, Bello Couture, Guess, Adidas, Lacoste, Nicci Boutique, Castelo, Due South, Fabiani, Sportscene, Timberland, Freequency Footwear, Ben Sherman, Earthchild Clothing, Esprit, Frasers, Identity, L’Ongle, Gecko Kids, Grays, World of Sport, and Uzzi will also open at Melrose Arch Shopping.
Dazzle in radiant jewellery by Elegance, Agatha Boutique, Fashion Watch Co., Sunglass Hut, Optik Ma, and American Swiss. Take care of your health, beauty and wellbeing at Melrose Arch Shopping with Carlton Hair, Salon.Skin, Dave & Johan, L’Occitane, MAC Cosmetics, Make-up Studio, Metropolitan Cosmetics and Nutri-Balance.

In addition to the latest in fashion trends, Melrose Arch Shopping also has the latest in gadgets and goodies with iStore, MTN Cosmonet, Sony Centre, Exclusive Books, Cellucity, and The Phone Shop. A gateway to the globe, Flight Centre and Travelex cater for local and international travel requirements at Melrose Arch.

“Melrose Arch Shopping complements and enhances the existing Melrose Arch precinct, which has proven extremely popular and been enthusiastically embraced by shoppers and diners in Johannesburg and from further field,” says Stopforth.

Melrose Arch Piazza, around which Melrose Arch Shopping is set, will be an effervescent public meeting place offering enchanting entertainment and delicious dining. Amongst the indulgent dining experiences which will be introduced to the landmark mixed-use precinct are Mangiare based on traditional Italian cuisine, a true international coffee culture represented by Tasha’s, trendy big apple-inspired Grand Central restaurant, the newest offering from the Doppio team Piza Vino, the fabulous frozen yoghurt of  Red Mango, and elegant dining at Pigalle Platinum.

“Melrose Arch is renowned for creating dynamic and cutting-edge space, which epitomises new urbanism and social interaction in a high-street shopping environment,” says Stopforth. The same principles are being applied to the Piazza at Melrose Arch which integrates effortlessly with the existing Melrose Arch, linking via the new Slip Street to Melrose Arch Square. 

The new retail and dining concepts being introduced at Melrose Arch shopping complement and enhance the existing Melrose Arch offering which includes Virgin Active Gym & Spa, Applebee Office Supplies, Autopage Cellular, Cavallo, Cocoa Diva, Euro Casa Italia, Eyetique, Geri’s Clothing, Giovannis, Imperial Car Rental, Kultt, Lulu, Mark Gold Jewellers & coffee shop, Orient, Centre for Medical excellence, Clicks, Europa & Europa Express, Obert Contemporary, Ocean Basket Classic, Pam Golding, Postnet, Primi Piatti, JB’s Corner, SQ, The Venue, The Meat Company, The Cleaning Brothers, Melrose Arch Hotel, Moyo, Studio 9 and Winesense.

Supported by plenty of parking and great security, Melrose Arch Shopping minimum opening hours will be until 7pm on Monday to Thursday, 8pm on Friday, 6pm on Saturday and 5pm on Sunday and public holidays, however many restaurants and shops are open longer.

Publisher: eProp
Source: Melrose Arch Development Company

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