New parking system for City

Posted On Thursday, 05 April 2001 03:01 Published by
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FOLLOWING months of negotiations, international case studies and overwhelming public support, a landmark agreement was signed yesterday between the City of Cape Town Council and the Cape Town Partnership

FOLLOWING months of negotiations, international case studies and overwhelming public support, a landmark agreement was signed yesterday between the City of Cape Town Council and the Cape Town Partnership to introduce a new kerbside parking management system for the central city of Cape Town.
The new system will be introduced from June 1, and will see 50 uniformed, identifiable parking marshals on the streets of the central city, managed by zone managers, all of whom will be employed by a sub-contractor managed by the Partnership, which has been mandated by the Council to offer a convenient, efficient and user-friendly service to motorists.
In terms of the agreement, the new marshals will be trained by the Traffic Department, and will be engaged to offer two services: a convenience service for those people who do not have a cashcard to pay for parking, and secondly, a compliance service which means that if motorists overstay their welcome, they will either be fined or may be clamped, depending on the offence concerned. The plan will be operational during office hours from Monday to Saturday.
Cape Town Partnership CEO Michael Farr said that the parking system was devised in consultation with the City following a wide ranging public user survey, which identified public parking as one of the major deterrents to visiting the CBD. "The accessibility of parking, the purchase of cashcards and the constant harassment by so-called 'informal parking attendants' were the three major complaints. The new system is designed to help solve all three problems."
Councillor Kent Morkel, the City of Cape Town's Executive Committee member responsible for Economic Development, Tourism and Property, welcomed the decision as a major step forward in the city's drive to provide a safe, clean environment for all.
"As responsible local government, we have played a big part in supporting the initiatives of the Cape Town Partnership. This is yet another example of how local government is working with the private sector through the Cape Town Partnership to ensure that the city is more effectively managed," he said.
"For our great city to be globally competitive and attractive to tourists, we must take all possible measures to ensure that parking is properly regulated and that motorists in the city feel protected at all times."
Councillor Morkel said the City would continue to provide practical support to the Cape Town Partnership. "We have exactly the same objectives," he said. "We are all committed to making Cape Town a well-governed, modern and exciting city that can take its rightful place as a world-class destination."
Although the marshals will have cashcards in their possession for the benefit of motorists, they will not be permitted to ask for tips to "watch cars", nor will they be allowed to offer any kind of other service, such as carwashing.
The only fee motorists will pay is for the amount registering on the parking meter, which motorists can either elect to pay themselves if they
have a cashcard, or the marshal can use his or her card and motorists can simply pay them the same amount. In other words, the management of parking in Cape Town's CBD will not cost motorists anything more.
"Furthermore," said Farr, "all marshals will have to wear a photo-ID which identifies them as bona fide service providers of the Partnership. A special 0800 number will also be set up which will allow the public to communicate directly with the Partnership should any marshal engaged by the Partnership not comply with these conditions."
The system will be introduced for a one-year period in a pilot area in the CBD, extending from Hans Strijdom Avenue to Buitensingel, and from Buitengracht to Burg Streets. This area was identified as the major hotspot in the city following input from motorists, retailers, the Traffic Department and Central City Improvement District personnel. This pilot area will serve as a model parking precinct, and lessons learned from this experience will serve as a basis for the effective management of kerbside parking throughout the central city and perhaps eventually throughout the metropole.
Income from parking will accrue to the City, the Partnership and a parking sub-contractor in terms of a revenue-sharing clause in the contract. Invitations to tender for the parking contract will be advertised in the daily press this week.

Publisher: Cape Business News
Source: Cape Business News

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