Phumelela Gaming and Leisure said on Monday that Racecourse Media Group and At The Races are moving forward with a new joint venture company which will exploit the international distribution rights for all UK and Irish racecourses into bricks and mortar betting outlets worldwide.

Racecourse Media Group is the umbrella organisation for the 30 UK racecourses which own and operate Racing UK and At The Races owns various media rights to 30 UK racecourses and 26 Irish racecourses.

The international distribution rights currently held by Phumelela Gold Enterprises under agreement with RMG will terminate on 28 February 2010. Despite this latest development the relationship between RMG and PGE remains strong and both parties continue to explore business opportunities between them, the company said.

Source: I-Net Bridge